a strategy boutique supporting growth at both the corporate and individual level.
We work with corporations, departments and art organizations of 2 to 25 employees to align individual purpose and goals with the broader corporate vision, creating clarity, cohesion, and sustainable growth.
For individuals, we provide guidance and empowerment through life’s many stages. Whether navigating career transitions, launching new ventures, pursuing innovative ideas, or integrating more creativity and art into your journey, we are here to support you every step of the way.
THE PROCESS
My approach begins with genuine care and understanding. I take the time to fully understand where you are in your journey and thoughtfully design a process that aligns with your goals, needs, and time constraints. This work is never transactional, it is collaborative, intentional, and personal.
At the heart of my practice is a clear purpose: to empower people in both their personal and professional journeys, always honouring the strength, resilience, and beauty residing in each one of us. This purpose is present in every step of our engagement—from the initial conversation through to our ongoing follow-ups and alignment reviews—ensuring the experience remains supportive, meaningful, and aligned with your growth.
My ability to do this work comes from having personally lived through a wide range of experiences. I’ve come to understand that every woman has the potential to recognize the value and meaning in all that she is and all that she has lived. It’s from this place of self-recognition that meaningful accomplishment becomes possible. This principle holds true in both our personal lives and professional endeavors, influencing our sense of purpose, satisfaction, and overall fulfillment in each area.
The proposed sessions are thoughtfully structured around key themes that consistently surface across various stages of our personal and professional development. As we attain new stages in our lives, we assume new roles, responsibilities, and challenges that require purposeful adaptation and alignment. My approach involves a comprehensive understanding of your current position, the journey that brought you here, and the goals you aim to achieve.
As your business, your career or project grows and evolves, we are here to support you at every stage.
Corporate Sessions
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You aim to actively engage your employees by helping them set clear goals and objectives that align with your organization's core mission and strategic priorities.
As a business owner, you seek to more effectively communicate your company’s purpose and values to employees, with the goal of aligning their individual sense of purpose with the organization’s mission.
You aim to provide enhanced support and resources to employees to foster their personal and professional development.
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Ongoing employee consultations focused on project analysis and productivity enhancement. In these weekly or bi-weekly sessions which provide a structured environment for employees to reflect on their work initiatives, evaluate existing workflows, and explore strategies to enhance focus, clarity, and long-term productivity, all in alignement with the corporate purpose and goals of your company.
This session is ideal for you if:
You have employees taking on new responsibilities, and you want to support their professional growth while ensuring they remain aligned with your organization's culture and values.
You aim to provide employees with meaningful support and opportunities to identify strategies for optimizing their time, responsibilities, and engagement in their roles.
You are committed to fostering employee growth within the organization while ensuring alignment with its purpose and strategic goals.
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Comprehensive analysis and strategic goal-setting for both employees and the organization
This involves evaluating individual and organizational objectives to develop clear, aligned strategies that support employee growth while advancing the company’s overall mission and performance.
Individual Sessions
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A career change is a thoughtful and strategic process. At different stages of life, our careers often shape our identity. Navigating a transition, whether into a new role or an entirely new profession, requires careful planning, additional education, and the ability to manage change across all areas of your life. Our five-step approach provides a structured and thoughtful framework to help you plan and navigate this important stage of life with confidence.
This five step designed process ensures all the bases are covered for you to explore your next steps.
Step 1: A comprehensive audit of your current situation—including a review of your career history from your first role onward—is a thorough and reflective process. It aims to identify recurring patterns in your responsibilities and roles, with a focus on uncovering what motivates you and where you are most aligned with your work.
Step 2: Identification of the professional reasons for the change - reasons for changes, expectations of the change
Step 3: Identify the purpose of the change from a personal perspective - the true “why” of the change
Step 4: What steps are needed to integrate the change
Step 5: Assess the short term and long term goals for the change
This session is ideal for you if:
Want to explore the possibility change your career into a new field
You want to weight all elements before taking the first steps
You want to explore the possibilities and the steps before embarking on a career change
You are in between careers and want to explore your options
You feel stuck where you are and want to explore your options, we always have options
Session length: 8 hours (segmented in accordance with your schedule)
Format: online or in person (availability based on location and schedule)
Price: 1,600$ CAD
Work product: a printed and online copy of your strategy and optimization roadmap.
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The Purpose for Entrepreneurs session is a structured four-step process designed to support both new entrepreneurs launching their ventures and experienced business owners navigating a new phase of growth or transformation, whether personal, professional, or both.
Entrepreneurship presents unique challenges that can blur the boundaries between business and personal life. This session ensures your personal and business purpose is defined.
As entrepreneurs, we are often responsible for every decision, no matter how small, each carrying the potential to shape the trajectory of our company and future success. This session offers a focused opportunity to define your personal and professional purpose, align your core vision, gain clarity, and make intentional choices during these pivotal moments of change and growth.
Due to the constant shifts in this area of life, an annual audit and planning process is recommended to ensure alignment with your purpose, clarity, and intentional growth year over year.
This session is ideal for you if:
You are starting or planning to start a company
You have a company that is in the process of growth and it is taking over your personal life
You want to create a better purpose filled equilibrium between your company and your personal life
You want to expand you company and need to identify your personal and professional purpose and priorities
Session length: 8 hours (segmented in accordance to your schedule)
Format: online or in person (availability based on location and schedule)
Price: 1,600$ CAD
Work product: a printed and online copy of your strategy and optimization roadmap.
To register click on the “REGISTER” button to your left or contact us at vr@veronikaroux.comor at 819-425-4715
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This session is intentionally designed to give you dedicated time and space to reflect, brainstorm, explore, and articulate your ideas, whether related to a specific project, a new concept, or a short- or long-term plan. It’s an opportunity to engage in focused thinking and planning that often gets sidelined due to daily responsibilities and competing priorities.
How It Works
We begin by clarifying the purpose of the session, then structure our time to support deep exploration of your chosen topic. The process is tailored to fit your schedule, and my role is to actively listen, ask thoughtful questions, provide guidance, and document our discussion. From there, I organize the key insights and we collaboratively shape them into a coherent short- and/or long-term plan.
Each session is scheduled for up to six hours, with the option to extend if additional time is needed.
This session is ideal for you if:
You have an idea or project you want to explore
You lack time to structure and explore your idea or project
You want someone to bounce the ideas and push the details further
Session length: 8 hours (segmented in accordance to your schedule)
Format: online or in person (availability based on location and schedule)
Price: 1,600$ CAD
Work product: a printed and online copy of your strategy and optimization roadmap.
To register click on the “REGISTER” button to your left or contact us at vr@veronikaroux.comor at 819-425-4715
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The Integrate art into your life sessions offers a structured, four-step process designed for professionals who wish to incorporate more art and artistic expression into their lives. Whether you already have a specific artistic interest you’re eager to deepen, or you're seeking to discover the artistic pursuit that resonates most with you, this experience provides a guided path to explore and expand your artistic self.
The aim of this workshop is to help you connect and reconnect with your creativity and cultivate meaningful, sustainable ways to engage with the arts in your everyday life—offering a personal and enriching escape into the areas of artistic expression that inspire you most.
This session is especially well-suited for mid-career professionals who feel drawn to the arts and want to integrate creative practice into their routines. Whether you're looking to reignite an existing passion, deepen your engagement with a current artistic pursuit, or explore new creative outlets, this process is designed to support and inspire your artistic journey.
This session is especially well-suited for mid-career professionals who feel drawn to the arts and want to integrate creative practice into their routines. Whether you're looking to reignite an existing passion, deepen your engagement with a current artistic pursuit, or explore new creative outlets, this process is designed to support and inspire your artistic journey.
This session is ideal for you if:
You are a mid-career professional and want to infuse more art into your life
You have an artistic interest and want to further engage with it
You want to expand an artistic interest
You want to discover your artistic interests and integrate them into your life.
Session length: 8 hours (segmented in accordance to your schedule)
Format: online or in person (availability based on location and schedule)
Price: 1,600$ CAD
Work product: a printed and online copy of your strategy and optimization roadmap.
To register click on the “REGISTER” button to your left or contact us at vr@veronikaroux.comor at 819-425-4715
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Continuous sessions for ongoing self-improvement. Available for ongoing support with purpose alignment, project exploration, or idea generation. These one-hour sessions are tailored to meet your specific goals and evolving needs.
200$ per session
ABOUT ME
My ability to do this work comes from having personally lived through a wide range of experiences. I’ve come to understand that every woman has the potential to recognize the value and meaning in all that she is and all that she has lived. It’s from this place of self-recognition that meaningful accomplishment becomes possible. This principle holds true in both our personal lives and professional endeavors, influencing our sense of purpose, satisfaction, and overall fulfillment in each area.
I have experienced a dynamic and evolving career. Beginning in finance on Wall Street, transitioning into stock photography and real estate, in addition to launching multiple ventures, including Art Strollers Corporation, VRV Strategy, and Roux Appraisals. Alongside these professional endeavors, I’ve also raised four beautiful children, one of whom is now an adult. Throughout every chapter, one constant has remained: a deep passion for strategic thinking and a commitment to helping others navigate change with clarity and confidence.
For the past 15 years, I have worked on a corporate level, developing strategies that drive growth and clarity. Now, I’m focusing those skills into something deeply personal: supporting people through the many phases of life. I understand how powerful progressions can be, and how they shape not just our present, but our future.
LET’S CHAT